Category Archive for "Digital Marketing"

The Connection Between Geo-targeting and Social Media

The internet has made the world a smaller place thanks in part to the influence of social media. After all, search engines

How Marketing Differs from Advertising and Why You Need Both

There is often a lot of confusion between marketing and advertising, and what each one really means. While they are very different,

What Instagram’s New Hashtag Search API Means for Marketers

Instagram is rolling out a new hashtag search API that allows businesses to search for 30 hashtags in a seven-day period. The

Future-Proofing for Growth in the Age of AI

AI is all the rage on tech websites, but it can still seem like a pretty obscure, inaccessible tactic for B2B companies.

6 Predictions for the Convergence of IoT and Digital Marketing

We’re on the cusp of a tectonic shift in digital marketing. The boom in IoT (Internet of Things) technology will soon allow

Know more about Voice Search and SEO

There is a lot of buzz in the digital marketing community around voice search and it’s not hard to see why. It’s a faster

The 5 Best Messaging Apps for Marketing in 2017

Remember only being able to send 1,000 texts each month? Thankfully, companies created messaging apps to provide free and unlimited messaging, which

How to Write Catchy Headlines and Blog Titles Your Readers Can’t Resist

It’s one thing to write great content, but it’s another thing to get it read and ranked — which is where nailing

How Social Media Impacts Your SEO

Social media has evolved quite rapidly in the years it has been around. From BBS (Bulletin Board) to Friendster, Diaspora, Myspace and

Comparison of Creatives and Marketers [Infographic]

Creating good content is more important than ever, but are marketers and creatives working together as well as they could? Check out

12